WOWing » Nike Retail Activation
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Nike

Retail Activation

Nothing is more important than sales staff who can provide expert advice for the consumer and thereby have a direct influence on purchase decisions.

With that in mind, we helped sporting goods manufacturer Nike boost sales in high street stores over a number of years through our sales representatives.

When selecting and training the sales representatives, we paid particular attention to ensuring that they could identify with and fit the Nike brand. After all, only if there is an emotional connection between people, brand and products can consumers be advised successfully and persuaded to buy.

 

 

Task:

Increasing sales in stationary trade

 

Service:

Recruitment, training and management of sales representatives across multiple channels

Facts

Sales Representatives
to boost Sales

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